Coke Commercial - Philippines
I remember this ad to be last Coke ad I've seen on local Philippine television prior to my leaving for the US in the start of 2nd quarter of 2006. It has that certain quaint appeal that's not difficult to miss. Of course, it's a TV commercial, and an apparently, very effective marketing material at that, without trying too hard, but a bit sweaty pie-ish in delivery (sigh! what can I say about good looking people who are smiling a lot, enthusiastically, and with lovely looking eyes from those joining the crowd, and the smooth flow of moments in this brief ad!)...I could be not among its targeted audience, but I nevertheless can sense its alluring quality. I also know from my knowledge about Manila that this ad was shot somewhere in Binondo, or Sta Cruz. Being a Tagalog tutor in a country other than the Philippines, I can see some other special things about the use of Tagalog in the ad. And in this analysis-of-a-response, I understood something in Tagalog, and I'm desc...